Uncommon Stack

Hey there! I'm Kent Gigger, and welcome to The Uncommon Stack—my digital workbench of experiments, late-night ideas, and rabbit holes worth chasing. I write about startups, security, SEO, blockchain, product thinking, affiliate marketing, and anything else that fuels my obsession with building cool (and sometimes weird) stuff.
No social media nonsense here—just honest experiments, occasional face-plants, and lessons learned the hard way. Grab a coffee and stick around!

Featured

• Build Yourself to Fit Your Real Life

  Published: 8 Jul, 2025 |  at  05:20 PM

  How to build yourself through proven strategies for growth, confidence, and authentic personal development

• Your Brain on AI - MIT Study Update

  Published: 8 Jul, 2025 |  at  07:50 AM

  To AI or Not to AI - That's the Real Question

• Update 02 - Can SEO Alone Build an Audience in the Age of AI?

  Updated: 7 Jul, 2025 |  at  06:35 AM

  June 2025 SEO experiment update. Another month gone by. Join the journey!

• Tech Chaos and Wild Stories from June 2025

  Published: 1 Jul, 2025 |  at  07:07 AM

  From $29B Meta fundraising to mind-reading robots, 42 insane tech moments from June that made my SEO experiment look adorably quaint.

• Can SEO Alone Build an Audience in the Age of AI? Let's Find Out.

  Updated: 28 May, 2025 |  at  06:35 AM

  SEO vs. AI: Can a blog grow without social media? Follow my year-long experiment where keyword strategy meets blind optimism and occasional despair.

Recent Posts

• Will AI Replace Software Engineers?

  Published: 12 Jul, 2025 |  at  06:18 AM

  Will AI replace engineering jobs? Explore how AI transforms roles, creates opportunities, and why engineers remain essential.

• How to Be Cool: A Dad's Guide

  Updated: 8 Jul, 2025 |  at  05:21 PM

  A dad's guide to coolness after being stumped by my son's question. Real talk on authentic swagger without the try-hard vibes. Sometimes, less is more.

• Your Brain on AI—The Cognitive Skill You're Silently Sacrificing

  Updated: 8 Jul, 2025 |  at  06:35 AM

  Don't outsource the most valuable skill you have.

• Non-Goal Setting And Building A Product Strategy—For All Product Managers

  Updated: 7 Jul, 2025 |  at  07:01 AM

  Product strategy isn't just setting goals. Here's my 5-step framework to build strategy that actually guides your team.

• Update 01 - Can SEO Alone Build an Audience in the Age of AI?

  Updated: 7 Jul, 2025 |  at  06:35 AM

  May 2025 SEO experiment update. Perfect Lighthouse scores, Google's selective indexing mystery, and unexpected keyword rankings. Join the journey!

• Line Breaks in Markdown (Because Sometimes You Need Just One)

  Published: 6 Jul, 2025 |  at  02:50 PM

  Learn how to create single line breaks in markdown using backslashes instead of double enters. Simple trick for cleaner formatting.

• Make Google Products Work With Your Work Email

  Updated: 28 Jun, 2025 |  at  08:35 AM

  Connect any email address to Google services in minutes. Avoid the 'Unable to add users' error when sharing Google Analytics, Data Studio, or Tag Manager with co-worker who don't have Google accounts.

• Learning To Fly A Helicopter- The Beginning Of The Adventure

  Updated: 28 Jun, 2025 |  at  08:35 AM

  Learning how to fly helicopters takes time, patience and a few basic requirements.

• Remembering My Dad

  Updated: 28 Jun, 2025 |  at  08:35 AM

  How do you put a father to rest? How do you say goodbye to someone who meant so much to you? Where do you start when there's so much to say?